" To enable continued private & public sectors growth, to support further diversification of the economy by attracting international investors and, ultimately, elevate national living standards by creating greater opportunities. "
To contribute to the economic growth through the pursuit of education, learning, and research at the highest international levels of excellence, with the main purpose of bringing to the Kingdom World-Class Management & Leadership practices compliant with the Best International Standards that focus on developing promising young Saudi men & women in private & public sectors.
We seek to fulfill this mission by cultivating a diverse community of learning and discovery that transforms leadership in the private & public sectors by creating a common business language between different sectors so as it serves growth's needs across the country .
VISION
" To enable continued private & public sectors growth, to support further diversification of the economy by attracting international investors and, ultimately, elevate national living standards by creating greater opportunities. "